Most coaching tools stop at the agent level. AmplifAI takes it further. We give leaders at every level—supervisors, managers, quality leaders—clear visibility into every performance metric that matters, from agent KPIs to quality scores to leadership effectiveness.
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But we don’t just show you the data—we unify it all and use AI to recommend the right next action for every person. Whether you’re coaching an agent to improve their CSAT, helping a supervisor become a stronger leader, or ensuring quality leaders can connect their insights to results, AmplifAI keeps everyone focused on what moves performance forward.
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It’s not coaching in silos—it’s coaching across the entire organization, aligned to your goals.

Most contact centers invest heavily in coaching—but can’t tie that effort back to actual performance, morale, or retention gains. AmplifAI solves that with Coaching Effectiveness Scores and measurable follow-ups, showing exactly how coaching improves KPIs, boosts morale, and reduces attrition. Now coaching isn’t just a good idea—it’s a performance lever.

Because goals get stuck in spreadsheets and emails, or lost in translation across layers of management. AmplifAI eliminates the disconnect by translating top-level objectives into personalized action plans for team leads and agents—automatically. Everyone knows exactly what to do, and progress becomes trackable in real time.

Absolutely. AmplifAI takes the data work off their plate, delivering AI-powered coaching recommendations and performance snapshots in plain language. Even the most metrics-averse supervisors can confidently lead effective coaching conversations—saving time and boosting results without needing a data science degree.

A lot. On average, AmplifAI customers reduce time spent pulling reports and prepping for coaching by over 60%. Instead of chasing metrics across systems, team leaders get instant, AI-prioritized coaching actions and recognition moments—freeing them up to lead, develop, and engage their teams.