AmplifAI and TTEC Collaborate to Advance AI-Driven Performance Through TTEC Perform™

Updated On:

April 28, 2026

Authored By:

Robert Cowlishaw

Robert Cowlishaw

Head of Marketing

AmplifAI and TTEC Collaborate to Advance AI-Driven Performance Through TTEC Perform™
AmplifAI and TTEC Collaborate to Advance AI-Driven Performance Through TTEC Perform™

Contents

TTEC Perform’s AI-enabled platform for automated QA, coaching, and performance management validates AmplifAI® as the engine behind enterprise-scale CX operations

PLANO, Texas: AmplifAI, the AI-powered platform for contact center performance and CX management, today announced its technology is supporting TTEC’s global operations, contributing to performance enablement across a portion of its enterprise client base and agent population worldwide. TTEC, a leading global consulting, technology, and managed services company, recently announced the expansion of TTEC Perform™, its proprietary, AI-enabled performance ecosystem that integrates AmplifAI’s platform with TTEC’s own methodologies, workflows, and intellectual property representing a significant advancement in AI-driven performance and CX management at scale.

Enterprise brands expect high performance from their BPOs across multiple geographies. Delivering consistent high performance across global sites requires platforms that can help drive consistency and enable a performance-driven culture.

AmplifAI removes administrative burdens from operations in gathering and analyzing data to action, filling out forms, and listening to calls for QA, helping provide time back to operations to focus on people and performance. AI then augments data analytics to deliver actionable intelligence directly to the roles that need it, thus reducing variation in performance within teams, sites, and geographies while massively improving speed to action.

Delivering across hundreds of clients simultaneously, each with unique KPIs and compliance requirements, demands a unified platform purpose-built for that complexity. AmplifAI provides it, bringing together automated QA, AI-enabled coaching, performance analytics, and CX intelligence into a single system that operates at multi-client scale.

What TTEC is building with TTEC Perform™ is an enabler of an AI-driven future where BPOs enable and support both human and AI agents." - Sean Minter, CEO, AmplifAI

Results

As part of TTEC Perform™, AmplifAI’s platform, combined with TTEC’s proprietary RealSkill™ methodology, coaching frameworks, and learning ecosystem is helping deliver measurable performance improvements across select programs, including:

  • 12% improvement in associate retention
  • 6–8% reduction in average handle time
  • 100% compliance accuracy within 60 days
  • 23% increase in net promoter score
  • 10% lift in sales conversion rates
““With AI and self-service continuing to take away easy customer interactions, the bar for BPOs and contact centers to deliver performance in the future is being raised, the most innovative BPOs are looking to use AI across their operations such that they are prepared for a future where we must manage both AI and human agents for enterprise brands. What TTEC is building with TTEC Perform™ is an enabler of an AI-driven future where BPOs enable and support both human and AI agents.”
-
Sean Minter, CEO, AmplifAI

Beyond the Contact Center

AmplifAI’s platform has expanded beyond call center operations applying its automated QA and conversational intelligence to AI agent governance, omnichannel CX analytics, and previously unanalyzed interactions, including virtual ATM sessions, in-store service captured via body cameras, and other face-to-face customer moments that represent a largely untapped opportunity for customer insights.


About AmplifAI

AmplifAI is the AI-powered platform for contact center performance, quality, and CX management, unifying data, automated QA, coaching, performance intelligence, customer analytics, and gamification for enterprises and BPOs across financial services, healthcare, retail, and technology.

AmplifAI platform overview video and more at amplifai.com.

Contacts

Robert Cowlishaw, rcowlishaw@amplifai.com

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Authored By:

Robert Cowlishaw

Robert Cowlishaw

Head of Marketing

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Robert Cowlishaw leads product marketing, sales enablement, and go-to-market strategy at AmplifAI, where he has been since the company's earliest days. His work spans enterprise communications, competitive analysis, RFP responses, and partner integrations, giving him a cross-functional view of how contact center technology gets built, positioned, and evaluated in real procurement environments.

Robert operates at the intersection of product and market, translating complex AI capabilities into the language contact center buyers use during evaluations and helping enterprise teams understand how specific features map to the operational challenges they face. Robert holds a BBA in Entrepreneurship from the University of Oklahoma.

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