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Press Release: AmplifAI launches new platform to drive AI enabled employee development

Robert Cowlishaw

Press Release by PRNewswire

AmplifAI is reinventing the multibillion-dollar field of Employee Development and Performance Management with AI-based technology that allows innovative enterprises to leverage machine learning to improve performance results and service experience.  AmplifAI enables companies to augment their front-line leaders and deliver smarter, more personalized coaching and training to drive engagement in customer facing employees.  While automation may sometimes take human jobs, AmplifAI's Founder and CEO, Sean Minter, believes there is a larger market where AI is used to amplify human performance, ultimately enabling them to be more productive and engaged.

AmplifAI works by using machine learning algorithms to understand the behaviors of high performers and push relevant real-time feedback and best practices to the entire enterprise.  AmplifAI's proprietary AI functions also teach managers to be better coaches by providing them actionable insights, workflow, and content to help them develop their front-line employees.  The AmplifAI platform creates virtual personas of high performers, then develops specific vectors for each employee based on observations and analytics in order to automate individualized performance plans.

Dr. Gopal Gupta, Department Head of Computer Science at the University of Texas at Dallas and an expert in the field of AI who is an Advisor for AmplifAI stated 

"AmplifAI's experience with supporting Enterprise Customers with tens of thousands of employees with Analytics and employee development, combined with the latest AI technology and expertise at UT, uniquely positions AmplifAI to innovate a new paradigm associated with motivating and developing employees."
"UT Dallas is excited to help the AmplifAI management team bring this revolutionary product to market by providing world renowned talent and access to resources within the University," said Chris Bhatti, Assistant Dean of the Jonsson School of Engineering and Computer Science at the University of Texas at Dallas.  "This mutually beneficial partnership furthers our goal of building an entrepreneurial ecosystem driving innovation in our community."

AmplifAI's solution initially focuses on augmenting performance for Enterprises focused on customer experience and sales interactions however will be expanded to healthcare, manufacturing and field services in the near future.

For Sales and Operations leaders whose priorities include improving employee engagement and elevating customer experience, AmplifAI is a powerful enhancer of Human Effectiveness. 

For more information about AmplifAI visit


AmplifAI is an innovative AI-based platform that empowers organizations to excel using automated machine learning tools that learn the behaviors and actions of their highest performers and deliver them throughout their organization, driving increased engagement and performance.  In a competitive environment, AmplifAI allows organizations to prosper by focusing on developing employees to their fullest potential such that they deliver best-in-class customer experiences and products to their customers.  AmplifAI is a powerful enabler to exponentially accelerating performance.

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Improved Performance & Customer Experience
Month over month gains in Issue Resolution,
FCR and NPS;
Month over month reductions in Handle times,
ACW and Hold
Winning additional client headcount
30% improvement in sales conversion
Retaining talented people
8-point reduction in turnover
Improving financial performance
10% increase in utilization


The future of success in your contact center is contingent on how you impact performance in ways that are both immediate and sustainable. And it doesn’t matter whether your agents are on-site, at-home, full-time, part-time, or temporary – you must deliver on performance.

Coaching is one of the most significant tools we can use to deliver on the engagement and performance of our people – but we must develop our processes, our people and leadership skills, and our technology tools, in order to overthrow the pervasive challenges to achieving greater coaching effectiveness and supercharging contact center performance!

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Connect with the authors:

Melissa Pollock Customer Success at AmplifAI

Jim Rembach President at CX Media

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