Company, Press & Events

Announcing: AmplifAI is an AWS Partner Network (APN) Partner!

Robert Cowlishaw

We are very excited to announce that AmplifAI is an APN Partner. With the new integration, AmplifAI’s Performance Acceleration Platform transforms real-time call data from Amazon Connect into automated, effective actions that make managers better leaders and agents higher performers - resulting in improved employee performance, employee engagement and overall customer experience.


With AmplifAI, users can:


  • Integrate data from Amazon Connect and other systems (CRM, Ticketing, WFO..) to provide employees with a comprehensive performance dashboard.
  • Receive metric-based performance analysis and visualizations with role-based access for agents, supervisors, site leaders and executives.
  • Improve coaching effectiveness with recommended actions that show supervisors who to coach, who to follow up with, and who to recognize.
  • Leverage end-to-end evaluation workflows and access online QA forms, review completed quality forms, view trends, and initiate online calibrations.
  • Watch metric-driven DIY micro-learnings that empower agent knowledge and skill development.


Below is a brief video showing how the integration with Amazon Connect is accelerating performance for Amazon Connect users. 



Schedule A Demo Today!

Click here to schedule a demo or to learn more about the integration.


About Amazon Connect

Amazon Connect is a self-service, cloud-based contact center service that makes it easy for any business to deliver better customer service at lower cost.

Sales Preview

Types of Objections
Overcoming Objections - Part 1
Overcoming Objections - Part 2
Overcoming Objections - Part 3
Access The Entire Library for Free
Improved Performance & Customer Experience
Month over month gains in Issue Resolution,
FCR and NPS;
Month over month reductions in Handle times,
ACW and Hold
Winning additional client headcount
30% improvement in sales conversion
Retaining talented people
8-point reduction in turnover
Improving financial performance
10% increase in utilization


The future of success in your contact center is contingent on how you impact performance in ways that are both immediate and sustainable. And it doesn’t matter whether your agents are on-site, at-home, full-time, part-time, or temporary – you must deliver on performance.

Coaching is one of the most significant tools we can use to deliver on the engagement and performance of our people – but we must develop our processes, our people and leadership skills, and our technology tools, in order to overthrow the pervasive challenges to achieving greater coaching effectiveness and supercharging contact center performance!

call center coaching cta@0.5x

Connect with the authors:

Melissa Pollock Customer Success at AmplifAI

Jim Rembach President at CX Media

schedule demo CTA 2

Call Center Coaching

The Comprehensive Guide to Improving Agent Performance

Start Learning

Learning Library Preview

What Is Upselling?
Pre Call Preparation
Soft Skills
Vocal Confidence
Preparing for Coaching
Access The Entire Library for Free

Stay Connected

Join the other leaders who receive our posts by email
Recommended Reading